DBS Bank Christmas Shuttle Bus 2014

The DBS Bank Christmas Shuttle Bus Service is a free shuttle service plying the shopping district between Orchard and City Hall, exclusive for POSB and/or DBS Bank Cardholders. The shuttle service will operate daily between 13 December and 22 December 2014.

Scania K230UB (Euro IV Batch 1), SBS8034T
Scania K230UB (Euro IV Batch 1), SBS8054T
Route Information
Route North Bridge Road (St. Andrew’s Cath) ↺ Paterson Road (Loop)
Passes Through Stamford Rd, Penang Rd, Orchard Turn, Orchard Rd, Bras Basah Rd
Route Length 7.0km
Travelling Time 40mins (scheduled)
Operator Information
Operator / Fleet SBS Transit / Scania K230UB
Operating Hours 1100 – 2200 (Daily)
Frequency
Loop Service
0630-0830: —
0831-1659: 20 mins
1700-1930: 20 mins
After 1930: 20 mins

The DBS Christmas Shuttle Bus is a free shuttle bus service arranged for the benefit of DBS / POSB cardmembers, serving the various shopping areas around Orchard Road (Tangs, Robinsons, Plaza Singapura, Park Mall, 313@Somerset and Wisma Atria) during the festive Christmas shopping period.

The shuttle service will only run for 10 days, starting from Saturday, 13 December 2014 to Monday, 22 December 2014. It will operate from 11am in the morning to 10pm in the evening, at a frequency of about 20 minutes.

Although the official DBS Bank’s Facebook page stated that passengers of the shuttle service are required to flash their receipt of any purchase using their DBS or POSB credit/debit/NETS card, by our observations, passengers are allowed to board by just flashing their DBS/POSB card.

As a corporate charter by DBS Bank, the buses deployed would be wrapped with full-body promotional advertising.  Promoters are stationed at bus stops and onboard the buses.

Fare: Free and exclusive to POSB / DBS Cardmembers.

Fleet: The shuttle service is run by 2 Scania K230UBs (SBS8054T & SBS8090M) with the DBS Bank Christmas Shuttle Service advertisement.

Other events where SBS Transit buses were used for corporate charter include the Jwel Ice Cream Bus (SBS8048L) and the Affordable Art Fair shuttle service.

Route Information:

Loop Service (via Paterson Road)
  • New Bridge Rd
    St Andrew’s Cathedral (Raffles City)
    North Canal Rd (Express)
    Hill St (Express)
    Stamford Rd (Express)
    Orchard Rd (Express)
  • Penang Rd
    Dhoby Ghaut Stn (Park Mall)
  • Somerset Rd
    Somerset Stn (313@Somerset)
    Grange Rd (Express)
    Orchard Link (Express)
  • Orchard Turn
    Orchard Stn (ION Orchard, Wisma Atria)
    Orchard Blvd (Express)
    Paterson Rd (Express)
  • Orchard Rd
    Tang Plaza
    Opp Mandarin Orchard (Robinsons)
    Dhoby Ghaut Stn (Plaza Singapura)
    Bras Basah Rd (Express)
  • New Bridge Rd
    St Andrew’s Cathedral (Raffles City)

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Gallery:

The rear of SBS8034T, one of the shuttle buses, with the DBS Bank Christmas Bus advertisement.
The rear of SBS8054T, one of the shuttle buses, with the DBS Bank Christmas Bus advertisement.
Promotional banner carried by DBS Bank ambassadors

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External Links & References:

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